Privacy Notice

Data protection declaration

1) Information on the collection of personal data and contact details of the person responsible

1.1 We are pleased that you are visiting our website and thank you for your interest. In the following, we inform you about the handling of your personal data when using our website. Personal data is any data that can be used to identify you personally.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (DSGVO) is Red Hot and Blue GmbH, Theklastr. 1, 45131 Essen, Germany, Tel.: +49 201 87786787, Fax: +49 201 1054818, E-Mail: info@rockabilly-rules.com. The controller is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

1.3 The Controller has appointed a Data Protection Officer, who can be contacted as follows: "datenschutzbeauftragter@datenschutzexperte.de, www.datenschutzexperte.de"

1.4 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the person responsible). You can recognise an encrypted connection by the string „https://“ and the lock symbol in your browser bar.

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2) Data collection when visiting our website

When you use our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data that your browser sends to our server (so-called „server log files“). When you visit our website, we collect the following data, which is technically necessary for us to display the website to you:

The processing is carried out in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of our legitimate interest in improving the stability and functionality of our website. The data is not passed on or used in any other way. However, we reserve the right to check the server log files on a regular basis if there are concrete indications of illegal use.

3) Cookies

In order to make visiting our website more attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files that are stored on your terminal device. Some of the cookies we use are deleted after the end of the browser session, i.e. after you close your browser (so-called session cookies). Other cookies remain on your terminal device and make it possible to recognise your browser the next time you visit (so-called persistent cookies). If cookies are set, they collect and process certain user information such as browser and location data and IP address values to an individual extent. Persistent cookies are automatically deleted after a predefined period of time, which may differ depending on the cookie. The duration of the respective cookie storage can be found in the overview of the cookie settings of your web browser.

In some cases, cookies are used to simplify the ordering process by storing settings (e.g. remembering the contents of a virtual shopping basket for a later visit to the website). If personal data is also processed by individual cookies used by us, the processing is carried out in accordance with Art. 6 Para. 1 lit. b DSGVO either for the performance of the contract, in accordance with Art. 6 Para. 1 lit. a DSGVO in case of a given consent or according to Art. 6 para. 1 lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit. .

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: https://support.google.com/chrome/answer/95647?hl=de&hlrm=en
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: https://help.opera.com/de/latest/web-preferences/#cookies

Please note that if you do not accept cookies, the functionality of our website may be limited

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4) Contacting us

When contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected when using a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of answering your request or for contacting you and the associated technical administration. The legal basis for the processing of this data is our legitimate interest in responding to your request in accordance with Art. 6 Para. 1 lit. f DSGVO. If your contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 Para. 1 lit. b DSGVO. Your data will be deleted after your request has been processed. This is the case if it can be inferred from the circumstances that the matter in question has been finally clarified and provided that there are no statutory retention obligations to the contrary.

5) Data processing when opening a customer account and for the processing of contracts

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In accordance with Art. 6 Para. 1 lit. b DSGVO, personal data will continue to be collected and processed if you provide it to us for the performance of a contract or when opening a customer account. Which data is collected can be seen from the respective input forms. Deletion of your customer account is possible at any time and can be done by sending a message to the above address of the person responsible. We store and use the data provided by you for the purpose of processing the contract. After complete processing of the contract or deletion of your customer account, your data will be blocked with regard to tax and commercial law retention periods and deleted after expiry of these periods, unless you have expressly consented to further use of your data or a legally permitted further use of data has been reserved on our part.

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6) Comment function

When using the comment function on this website, in addition to your comment, information on the time of creation of the comment and the commentator name chosen by you will be stored and published on this website. Furthermore, your IP address is logged and stored. The IP address is stored for security reasons and in the event that the person concerned infringes the rights of third parties by posting a comment or posts illegal content. We need your e-mail address in order to contact you if a third party should object to your published content as illegal. The legal basis for the storage of your data is Art. 6 Para. 1 lit. b and f DSGVO. We reserve the right to delete comments if they are objected to by third parties as unlawful.

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7) Use of customer data for direct marketing

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7.1 Signing up for our email newsletter

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If you register for our e-mail newsletter, we will send you information about our offers on a regular basis. Only your e-mail address is required for sending the newsletter. The provision of further data is voluntary and will be used to address you personally. We use the so-called double opt-in procedure for sending the newsletter. This means that we will only send you an e-mail newsletter once you have expressly confirmed that you consent to receiving the newsletter. We will then send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in the future by clicking on an appropriate link.

With the activation of the newsletter, we will send you a confirmation e-mail asking you to confirm that you wish to receive the newsletter in the future by clicking on an appropriate link.

By activating the confirmation link, you give us your consent for the use of your personal data in accordance with Art. 6 Para. 1 lit. a DSGVO. When you register for the newsletter, we store your IP address entered by your Internet service provider (ISP) as well as the date and time of registration in order to be able to trace any possible misuse of your e-mail address at a later date. The data collected by us when you register for the newsletter will be used exclusively for the purpose of advertising in the newsletter. You can unsubscribe from the newsletter at any time by clicking on the link provided for this purpose in the newsletter or by sending a message to the responsible person mentioned at the beginning. After unsubscribing, your email address will be deleted from our newsletter distribution list without delay, unless you have expressly consented to further use of your data or we reserve the right to use your data for other purposes that are permitted by law and about which we inform you in this declaration.

7.2 Sending the email newsletter to existing customers

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If you have provided us with your e-mail address when purchasing goods or services, we reserve the right to send you regular e-mail offers for similar goods or services to those you have already purchased from our range. For this purpose, we do not need to obtain any separate consent from you in accordance with Section 7 (3) of the German Unfair Competition Act (UWG). In this respect, the data processing is carried out solely on the basis of our legitimate interest in personalised direct advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. If you have objected to the use of your e-mail address for this purpose, we will not send any e-mails. You are entitled to object to the use of your e-mail address for the aforementioned advertising purpose at any time with effect for the future by notifying the responsible person named at the beginning. For this purpose, you will only incur investigation costs in accordance with the basic rates. After receipt of your objection, the use of your e-mail address for advertising purposes will cease immediately.

7.3 Newsletter dispatch via Emarsys eMarketing Systems AG

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Our e-mail newsletters are sent via the technical service provider Emarsys eMarketing Systems AG Märzstrasse 1, A-1150 Vienna („Emarsys“), to whom we pass on the data you provided when registering for the newsletter. This transfer takes place in accordance with Art. 6 Para. 1 lit. f DSGVO and serves our legitimate interest in using an effective, secure and user-friendly newsletter system. The data you enter for the purpose of receiving the newsletter (e.g. e-mail address) is stored on Emarsys servers in the EU.

Emarsys uses this information to send and statistically evaluate the newsletter on our behalf. For the evaluation, the emails sent contain so-called web beacons or tracking pixels, which are single-pixel image files that are stored on our website. This makes it possible to determine whether a newsletter message was opened and which links were clicked on. With the help of so-called conversion tracking, it can also be analysed whether a predefined action (e.g. purchase of a product on our website) has taken place after clicking on the link in the newsletter. Furthermore
technical information is collected (e.g. time of retrieval, IP address, browser type and operating system). The data is exclusively collected pseudonymously and is not linked to your other personal data. A direct reference to a person is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients.

If you wish to object to data analysis for statistical evaluation purposes, you must unsubscribe from the newsletter.

We have concluded an order processing agreement with Emarsys, with which we oblige Emarsys to protect our customers' data and not to pass it on to third parties.

You can view the Emarsys privacy statement here:
https://www.emarsys.com/de-at/datenschutzrichtlinie/

8) Data processing for order handling

8.1 In order to process your order, we work together with the following service provider(s), who support us in whole or in part in the performance of concluded contracts. Certain personal data is transmitted to these service providers after the following information has been provided.

The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, insofar as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution within the scope of payment processing, insofar as this is necessary for payment processing. If payment service providers are used, we will inform you explicitly below. The legal basis for the transfer of data is Art. 6 (1) lit. b DSGVO.

8.2 Use of payment service providers (payment services)

- BS PAYONE
If you choose a payment method from the payment service provider BS PAYONE, the payment will be processed by the payment service provider BS PAYONE GmbH, Lyoner Stra;e 9, 60528 Frankfurt/Main, to whom we will pass on the information you provided during the ordering process, together with the information about your order, in accordance with Art. 6 Para. 1 lit. b DSGVO. Your data will only be passed on for the purpose of payment processing with the payment service provider PAYONE and only to the extent necessary for this purpose. - PayPal
When paying via PayPal, credit card via PayPal, direct debit via PayPal or, if offered, purchase on account or payment by instalments via PayPal, we pass on your payment data to PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter referred to as PayPal) as part of the payment processing. The transfer is made in accordance with Art. 6 Para. 1 lit. b DSGVO and only insofar as this is necessary for the processing of the payment. PayPal reserves the right to carry out a credit check for the payment methods credit card via PayPal, direct debit via PayPal or, if offered, purchase on account or payment by instalments via PayPal. For this purpose, your payment data may be passed on to credit agencies in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of PayPal's legitimate interest in determining your ability to pay. PayPal uses the result of the credit check with regard to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The credit report may contain probability values (so-called score values). Insofar as score values are included in the result of the credit report, they have their basis in a scientifically recognised mathematical-statistical procedure. The calculation of the score values includes, but is not limited to, address data. For further information on data protection, including information on the credit agencies used, please refer to PayPal's data protection statement: https://www.paypal.com/de/webapps/mpp/ua/privacy-full
. You can object to this processing of your data at any time by sending a message to PayPal. However, PayPal may still be entitled to process your personal data if this is necessary for the contractual processing of payments. - SOFORT
If you select the payment method „SOFORT“, the payment will be processed üvia the payment service provider SOFORT GmbH, Theresienhöhe 12, 80339 München, Germany (hereinafter „SOFORT“), to whom we will pass on the information you provided during the ordering process together with the information üabout your order in accordance with Art. 6 Para. 1 lit. b DSGVO. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). Your data will only be passed on for the purpose of payment processing with the payment service provider SOFORT and only insofar as it is necessary for this purpose. You can obtain further information on the data protection provisions of SOFORT at the following Internet address: https://www.klarna.com/sofort/datenschutz.
- Wirecard
If you decide to use one of the payment methods offered by the payment service provider checkoutportal by wirecard, the payment will be processed by the payment service provider checkoutportal by wirecard, Wirecard UK & Ireland Ltd, 1st Floor Ulysses House, Foley Street Dublin 1, Ireland, to whom we will send the information you provided during the ordering process, together with information about your order (name, address, IBAN, BAN, if applicable). IBAN, possibly BIC, invoice amount, currency and possibly transaction number). Your data will be passed on in accordance with Art. 6 Para. 1 lit. b DSGVO exclusively for the purpose of payment processing with the payment service provider checkoutportal by wirecard. Your data will only be passed on if this is actually necessary for processing the payment.

9) Contacting the rating reminder

Our own rating reminder (not sent by a customer rating system)
. We use your e-mail address for a one-time reminder to submit a rating of your order for the rating system we use, provided that you have given us your express consent to do so during or after your order in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time by sending a message to the data controller.

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Rating reminder by Trusted Shops
. If you have given us your express consent to this during or after your order in accordance with Art. 6 Para. 1 lit. a DSGVO, we will send your e-mail address to the rating platform Trusted Shops GmbH, Subbelrather Str. 15c, 50823 Cologne (www.trustedshops.de), so that they can send you a rating reminder by e-mail. You can revoke your consent at any time by sending a message to the data controller or to the rating platform.

10) Use of rating and trustmark graphics

Trusted Shops Trustbadge

The Trusted Shops Trustbadge is integrated on this website to display our Trusted Shops seal of approval and to offer Trusted Shops membership to customers after they have placed an order.

This serves to protect the privacy of our customers.

This serves to protect our legitimate interests in an optimal marketing of our offer, which are overriding in the context of a balance of interests, Art. 6 (1) lit. f DSGVO. The trust badge and the services advertised with it are an offer of Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.

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When the Trustbadge is called up, the web server automatically saves a so-called server log file, which contains, for example, your IP address, the date and time of the call-up, the amount of data transferred and the requesting provider (access data) and documents the call-up. This access data is not evaluated and is automatically deleted at the latest seven days after the end of your visit to the site.

Further personal data is only transferred to Trusted Shops if you decide to use Trusted Shops products after completing an order or if you have already registered to use them. In this case, the contractual agreement between you and Trusted Shops applies.

11) Use of social media: videos

Use of Youtube videos

This website uses the Youtube embedding function to display and play videos from the provider „Youtube“, which belongs to Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („Google“).

The extended data protection mode is used here, which, according to the provider, only triggers the storage of user information when the video(s) is/are played. If the playback of embedded Youtube videos is started, the provider „Youtube“ uses cookies to collect information üabout user behaviour. According to information from „Youtube“, these are used, among other things, to collect video statistics, to improve user-friendliness and to prevent abusive behaviour. If you are logged in to Google, your data will be directly assigned to your account when you click on a video. If you do not wish to have your data associated with your YouTube profile, you must log out before activating the button. Google stores your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation is carried out in particular in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of Google's legitimate interests in the display of personalised advertising, market research and/or the needs-based design of its website. You have the right to object to the creation of these user profiles, whereby you must contact YouTube to exercise this right. The use of YouTube may also result in the transfer of personal data to the servers of Google LLC. in the USA. Irrespective of the playback of the embedded videos, a connection to the Google network is established each time this website is called up, which may trigger further data processing procedures without our influence.

Information on the use of YouTube.

For further information on data protection at „Youtube“, please refer to the Youtube terms of use at https://www.youtube.com/static?template=terms as well as Google's data protection statement at https://www.google.de/intl/de/policies/privacy.

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the cookie consent tool provided on the website.

12) Online marketing

12.1 Use of Google Ads conversion tracking

This website uses the online advertising programme "Google Ads" and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland („Google“). We use the Google Ads service to draw attention to our attractive offers on external websites with the help of advertising media (so-called Google Adwords). We can determine how successful the individual advertising measures are in relation to the data of the advertising campaigns. Our aim is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google Ads. Cookies are small text files that are stored on your end device. These cookies usually expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, Google and we will be able to recognise that the user has clicked on the ad and been redirected to this page. Each Google Ads customer receives a different cookie. Cookies cannot therefore be tracked across the websites of Google Ads customers. The information collected using the conversion cookie is used to create conversion statistics for Google Ads customers who have opted in to conversion tracking. Clients learn the total number of users who clicked on their ad and were redirected to a page tagged with a conversion tracking tag. However, they do not receive information that personally identifies users.

For details on the processing triggered by Google Ads conversion tracking and Google's handling of data from websites, please click here: https://policies.google.com/technologies/partner-sites

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If you do not wish to participate in the tracking, you can block this use by deactivating the Google conversion tracking cookie via your internet browser under the keyword „User settings“. You will then not be included in the conversion tracking statistics. We use Google Ads on the basis of our legitimate interest in targeted advertising pursuant to Art. 6 Para. 1 lit. f DSGVO. The use of Google Ads may also result in the transfer of personal data to the servers of Google LLC in the USA.

You can find more information about Google's data protection policy at the following Internet address: https://www.google.de/policies/privacy/

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You can permanently object to the setting of cookies by Google Ads Conversion Tracking by downloading and installing the Google browser plug-in available at the following link:
https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or may be restricted if you have deactivated the use of cookies.

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the cookie consent tool provided on the website or, alternatively, follow the option described above to object.

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13) Web analytics services

13.1 Google (Universal) Analytics
. This website uses Google (Universal) Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland ("Google"). Google (Universal) Analytics uses cookies, which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. This website uses Google (Universal) Analytics exclusively with the extension _anonymizeIp()", which ensures anonymisation of the IP address through shortening and excludes direct personal reference. The extension means that your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google LLC. server in the USA and shortened there. Google will use this information on our behalf for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to us. The IP address transmitted by your browser within the scope of Google (Universal) Analytics will not be combined with other Google data. Google Analytics also enables the creation of statistics with statements about the age, gender and interests of site visitors on the basis of an evaluation of interest-related advertising and with the inclusion of information from third-party providers. This allows the definition and differentiation of user groups of the website for the purpose of the target group-optimised orientation of marketing measures. However, data collected via demographic characteristics cannot be assigned to a specific person. Details on the processing triggered by Google Analytics and on Google's handling of data from websites can be found here: https://policies.google.com/technologies/partner-sites
. All of the processing described above, in particular the setting of Google Analytics cookies for the reading of information on the end device used, will only be carried out if you have given us your express consent to do so in accordance with Art. 6 Para. 1 lit. a DSGVO. Without this consent, Google Analytics will not be used during your visit to the site. You can revoke your consent at any time with effect for the future. To exercise your revocation, please deactivate this service in the cookie consent tool provided on the website. We have concluded an order processing agreement with Google for the use of Google Analytics, which obliges Google to protect the data of our site visitors and not to pass it on to third parties. For the transfer of data from the EU to the USA, Google refers to the so-called standard data protection clauses of the European Commission, which are intended to ensure compliance with the European level of data protection in the USA. Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=en

13.2 Hotjar (hotjar Ltd.)

This website uses the web analytics service Hotjar provided by Hotjar Ltd. Hotjar Ltd is a European company based in Malta (Hotjar Ltd, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta, Europe Tel.: +1 (855) 464-6788).
With this tool, movements on the websites on which Hotjar is used can be tracked (so-called heat maps). For example, it is possible to see how far users scroll and which buttons they click on how often. Furthermore, with the help of the tool it is also possible to obtain feedback directly from the users of the website. In this way, we obtain valuable information to make our websites even faster and more customer-friendly. The above analysis is carried out on the basis of our legitimate interests in optimisation and marketing purposes and the interest-oriented design of our website in accordance with Art. 6 Para. 1 lit. f DSGVO.We pay particular attention to the protection of your personal data when using this tool. For example, we can only track which buttons you click on and how far you scroll. Areas of the websites where personal data of you or third parties are displayed are automatically hidden by Hotjar, and are therefore not traceable at any time.

Hotjar offers every user the option of using a “Do Not Track header” to prevent the use of the Hotjar tool so that no data is recorded about the visit to the respective website. This is a setting that supports all browsers in the current version. For this purpose, your browser sends a request to Hotjar with the information to deactivate the tracking of the respective user. If you use our website with different browsers/computers, you must set up the Do Not Track header separately for each of these browsers/computers. Detailed instructions with information about your browser can be found at: https://www.hotjar.com/opt-out
For more information about Hotjar Ltd. and the Hotjar tool, please visit: https://www.hotjar.com
The privacy statement of Hotjar Ltd. can be found at: https://www.hotjar.com/privacy

As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please follow the procedure described above.

14) Retargeting/ Remarketing/ Referral Advertising

Criteo (Criteo SA)
. On this website, the technology of Criteo SA, 32 Rue Blanche, 75009 Paris, France („Criteo“), with the help of cookie text files, collects, stores and evaluates information on the surfing behaviour of website visitors in pseudonymised form on the basis of our legitimate interest in displaying personalised advertising in accordance with Art. 6 Para. 1 lit. f DSGVO. Criteo uses an algorithm to analyse surfing behaviour and can then display targeted product recommendations as personalised advertising banners on other websites (so-called publishers). Under no circumstances can the data collected be used to personally identify the visitor to this website. It will not be used in any other way or passed on to third parties. To object to the collection of data and the creation of pseudonymised user profiles for the future, you can download the following so-called opt-out cookie:
Criteo opt-out (https://www.criteo.com/de/privacy/)
For further information on Criteo's technology, please refer to the Criteo privacy policy:
https://www.criteo.com/de/privacy/
Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your right of revocation, please follow the procedure described above.

Google Ads Remarketing
Our website uses the Google Ads Remarketing function to advertise this website in Google search results and on third-party websites. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). For this purpose, Google sets a cookie in the browser of your end device, which automatically enables interest-based advertising by means of a pseudonymous cookie ID and on the basis of the pages you visit. The processing is based on our legitimate interest in the optimal marketing of our website in accordance with Art. 6 Para. 1 lit. f DSGVO. Further data processing will only take place if you have consented to Google linking your internet and app browsing history to your Google account and using information from your Google account to personalise the ads you view on the web. In this case, if you are logged in to Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-generational remarketing. To this end, Google will temporarily link your personal data with Google Analytics data in order to create target groups. In the context of the use of Google Ads Remarketing, personal data may also be transmitted to the servers of Google LLC in the USA. Details on the processing triggered by Google Ads Remarketing and on Google's handling of website data can be found here: https://policies.google.com/technologies/partner-sites
. You can permanently object to the setting of cookies by Google Ads Remarketing by downloading and installing the Google browser plug-in available at the following link:
https://www.google.com/settings/ads/onweb/
Further information and the data protection provisions relating to advertising and Google can be found here:
https://www.google.com/policies/technologies/ads/
Insofar as legally required, we have obtained your consent to the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the cookie consent tool provided on the website or, alternatively, follow the option described above to object.

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OptiMonk
This website uses the OptiMonk service, a retargeting technology provided by WebShop Marketing Ltd, 129 Kassai Street, Debrecen 4028, Hungary. With the help of OptiMonk, it is possible for us to display targeted and individual product recommendations to visitors to our website within the framework of the start page, product detail page, shopping basket page or category page. The product recommendations are displayed on the basis of a cookie-based analysis of previous and current click and purchase behaviour, whereby no personal data is stored. In these cases, a cookie is stored on your computer or mobile device in order to collect pseudonymised data about your interests and thus adapt the advertising individually to the stored information. These cookies are small text files that are stored on your computer or mobile device. In this way, you are shown advertising that is most likely to correspond to your product and information interests. If the information collected has a personal reference, the processing is carried out in accordance with Art. 6 Para. 1 lit. f DSGVO on the basis of our legitimate interest in the display of personalised advertising and market research. You can permanently deactivate the setting of cookies for advertising preferences by setting your Internet browser so that no more cookies can be stored on your computer in the future or so that cookies that have already been stored are deleted. However, switching off all cookies may mean that some functions on our website can no longer be carried out. Further information and OptiMonk's privacy policy can be found here:
https://www.optimonk.com/
As far as legally required, we have obtained your consent for the processing of your data as described above in accordance with Art. 6 Para. 1 lit. a DSGVO. You can revoke your consent at any time with effect for the future. To exercise your revocation, deactivate this service in the cookie consent tool provided on the website or, alternatively, follow the option described above to object.

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15) Tools and miscellaneous

Google Customer Reviews (formerly Google Certified Merchant Programme)

We work with Google under the „Google Customer Reviews“ programme. The provider is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). This programme gives us the opportunity to collect customer reviews from users of our website. After making a purchase on our website, you will be asked if you would like to participate in an email survey from Google. If you give your consent in accordance with Art. 6 Para. 1 lit. a DSGVO, we will pass on your e-mail address to Google. You will receive an email from Google Customer Reviews asking you to rate the purchase experience on our website. The review you provide will then be aggregated with our other reviews and displayed in our Google Customer Reviews logo and in our Merchant Center dashboard. In addition, your review will be used for Google seller reviews. The use of Google Customer Reviews may also result in the transfer of personal data to the servers of Google LLC in the USA.

You may withdraw your consent at any time by sending a message to the data controller or to Google.

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For more information about Google's privacy practices in relation to the Google Customer Reviews programme, please see the following link: https://support.google.com/merchants/answer/7188525?hl=de

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For more information about Google's privacy policy in relation to Google Customer Reviews, please see this link: https://support.google.com/google-ads/answer/2375474

15.1 SEMKNOX Search

Our website uses a service of SEMKNOX GmbH, Webergasse 1, 01067 Dresden within the scope of the internal product search. With this service, you will be shown the matching products to your search query via our website. For this purpose, your search query is transmitted directly to SEMKNOX. This also includes the transmission of your IP address and, if applicable, an assigned session ID. Both pieces of information can have a personal reference. No other personal data is transmitted.

SEMKNOX does not transmit any other personal data.

SEMKNOX uses so-called "cookies" for this purpose, i.e. text files which are stored on your computer and which enable the successful execution of the search function by you. The information generated by the cookie about your use of the search function is transmitted to a server hosted by SEMKNOX in Germany and stored there. On our behalf, SEMKNOX will use this information to respond to your search query.

The cookie contains the last queryId assigned by the SEMKNOX search service and is stored for 24h.

The processing of the information generated by the cookie and transmitted to SEMKNOX is based on Art. 6 (1) lit. f) EU-DSGVO for the purpose of designing our website in line with requirements.

16) Rights of the data subject

16.1 The applicable data protection law grants you comprehensive data subject rights (rights of access and intervention) vis--vis the controller with regard to the processing of your personal data, üabout which we inform you below:

16.2 RIGHT OF RESPECT

If WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF AN INTEREST PROCESSING, YOU HAVE THE RIGHT AT ANY TIME TO OBJECT TO THE PROCESSING ON THE GROUNDS OF YOUR PARTICULAR INTEREST; NOBES ARISING OUT OF YOUR PARTICULAR SITUATION TO OBJECT TO SUCH PROCESSING WITH EFFECTIVE EFFECT FOR THE FUTURE.
IF YOU EXERCISE YOUR RIGHT TO OBJECT, WE WILL STOP PROCESSING THE DATA CONCERNED. FURTHER PROCESSING WILL STILL BE PROVIDED IF WE CAN PROVE THAT THERE ARE REASONS FOR THE PROCESSING THAT ARE REASONS FOR THE PROTECTION; NNEN, THEIR INTERESTS, FUNDAMENTAL RIGHTS AND FUNDAMENTAL FREEDOMS, OR IF THE PROCESS IS FOR THE PURPOSE OF ENFORCING, EXTENDING OR DEFENDING LEGAL CLAIMS.

If YOUR PERSONAL DATA IS PROCESSED BY US FOR THE PURPOSE OF DIRECT ADVERTISING, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING. YOU CAN CANCEL THE OPPOSITION AS DESCRIBED ABOVE.

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If YOU EXERCISE YOUR RIGHT OF RESISTANCE, WE WILL STOP PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.

17) Duration of storage of personal data

The duration of the storage of personal data shall be determined on the basis of the respective legal basis, the purpose of the processing and, if included, additionally on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

Where personal data is processed on the basis of explicit consent pursuant to Art. 6 Para. 1 lit. a DSGVO, this data is stored until the person concerned revokes his/her consent.

If there are legal retention periods for data processed within the scope of legal business or legal business obligations on the basis of Art. 6 para. 1 lit. b DSGVO, this data is routinely deleted after expiry of the retention periods, provided that it is no longer required for the performance of the contract or the initiation of the contract and/or we have no further legitimate interest in continuing to store it.

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When personal data is processed on the basis of Art. 6 para. 1 lit. f DSGVO, this data is stored until the data subject exercises his/her right to object pursuant to Art. 21 para. 1 DSGVO, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject, or the processing serves the purpose of asserting, exercising or defending legal claims.

When personal data are processed for the purpose of direct marketing on the basis of Art. 6 (1) lit. f DSGVO, these data are stored until the data subject exercises his or her right to object pursuant to Art. 21 (2) DSGVO.

Unless otherwise stated in the other information in this declaration regarding specific processing situations, stored personal data will otherwise be deleted if they are no longer necessary for the purposes for which they were collected or otherwise processed.

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